Your Technology Works. Does Its Reimbursement?

PRS builds the coding and reimbursement strategy that gets your urology product adopted — and paid — in the real world.

Schedule a Call with Scott and Mark Painter

Since 1989

Urology coding & reimbursement

4.7 ★ on Google

77 reviews from practices

Reimbursement confusion kills adoption

The decision maker hesitates

The hesitation is not only at the billing desk. Physicians and administrators do not adopt a product until they know it gets paid.

Your materials are not trusted

Only 7% of practices fully trust manufacturer-provided coding and reimbursement information.

One denial travels

A practice that hits a denial does not stop ordering quietly. It tells colleagues and posts the story online.

Great clinical data got you to market. It will not get you paid.

The reimbursement team urology already trusts

Founded by the Painters in 1989, PRS works both sides of the equation. We help practices get paid. We help device and pharmaceutical companies build reimbursement pathways practices believe. Mark Painter serves as a reimbursement expert to device and pharmaceutical companies and to legal counsel; Scott Painter leads the company today.

35+ years in urology

Specialty-specific coding, payer, and market-access expertise — not generalist consulting.

Direct line to practices

The weekly podcast, monthly webinars, and the PRS Hub reach urologists, administrators, APPs, billers, and coders.

Both sides of the claim

We know how payers read a claim and how practices decide what to adopt.

From coding question to confident adoption

1. Schedule a call

Talk directly with Scott and Mark Painter about your product and payer landscape.

2. Get your strategy

You get a coding pathway, payer positioning, and a reimbursement story your field team can stand behind.

3. Reach practices through trusted channels

Your reimbursement story lives where urology already looks — the Hub, webinars, and podcast.

Four ways PRS moves your product

Reimbursement strategy

Coding pathways, payer strategy, and audit-ready positioning for new and existing technologies.

Field & market-access education

Webinars and training that get your reps fluent in the reimbursement conversation.

Hub product listing

Your product's coding and reimbursement page inside the resource practices already trust.

About Hub Listings

Sponsorships

Podcast, webinar, and email sponsorships that put your brand next to answers practices trust.

See Sponsorships
Schedule a Call with Scott and Mark Painter

Reimbursement strategy is not a launch-week detail

Get it wrong, and denials write your product's story. Get it right, and something different happens. Practices adopt with confidence. Champions talk. Your field team no longer fights the same coding objection in every account.

Questions industry partners ask us

What does a Hub product listing cost?

Programs start at $2,000 per month. A typical full program — dedicated product page, category placement, CodeMatrix guide, podcast and email reach — runs about $3,700 per month on a six-month term. See the packages →

Our product has no code of its own. Can you help?

Yes. Much of our industry work is building coding pathways for new and unlisted technologies: which existing codes apply, how payers read the claim, and how practices should document it so it gets paid.

Is the Hub free for practices?

Yes. Practices use the Hub free; device and drug companies fund it by listing products. That is why practices treat it as an independent reference, not a sales brochure — and why your listing there carries weight.

Talk to the people practices already listen to

A free 30-minute, no-obligation call with Scott and Mark Painter about your product's reimbursement path.

Schedule a Call with Scott and Mark Painter

Not ready for a call? See how Hub product listings work or browse sponsorships. Prefer email or phone: [email protected] · 800-972-9298.