Sponsor the Reimbursement Resource Urology Practices Already Use
The PRS Urology Coding & Reimbursement Hub gives your product a permanent, independent home in the resources practices use before and after they buy. This page shows what a program includes and how one gets built.
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Product programs live in 2026
33,000+
Hub page views, 2026 to date
189,590
Sponsor-branded emails, Jan–Jun
43.2%
Combined email open rate
What a Hub program includes
One sponsorship. Six places your product's reimbursement story appears.
A dedicated Hub product page
PRS coders research and write your product's own coding and reimbursement page: CPT and HCPCS codes, payment rates, physician and facility coding, and links to your vetted resources. Your reps send one link. Practices get the full answer.
A treatment category page
The Hub lists your product in its treatment category — kidney stones, prostate biopsy, urodynamics, and more. Practices browse these pages before they search your brand by name. You are in the room for the procedure research, not only the product research.
The PRS CodeMatrix
A co-branded, one-page quick-reference guide — your logo and ours. It shows how your product gets paid in each setting, physician and facility. Practices download it, print it, and keep it at the billing desk. We update it each quarter as codes change.
The weekly podcast
The Urology Coding & Reimbursement Podcast has run for more than six years. It gets about 1,833 downloads a month and has 4,205 active subscribers. We dedicate episode time to your reimbursement topic and use your product as the working example, with sponsor recognition. Education first — the promotion this audience respects.
The monthly webinar
A free monthly session on changes in urology coding and reimbursement. Each session draws 60–120 live attendees and reaches 4,854 active subscribers. We repeat your product's story in the segment on your topic and give sponsor recognition to the room.
Sponsor-branded email
We delivered 189,590 emails in the first half of 2026, with a combined 43.2% open rate — far more than typical healthcare benchmarks. Your logo appears on every podcast and webinar send. When your page and CodeMatrix go live, we announce them to the full list.
How a program gets built
Three steps. The heavy lifting is ours.
Step One
Tell us about the product
A short call. Tell us what the product is, which procedure it supports, where physicians perform it, and who bills for it. If you have a market-access lead, bring them.
Step Two
We research and write the page
PRS coders build the reimbursement story: codes, rates, physician and facility coding, and payer questions. Then we distill it into your co-branded CodeMatrix. You review every word before anything goes live.
Step Three
Practices find it — everywhere
Your page goes live, and we put the story to work. We tell it on the podcast. We echo it in the webinar. We reinforce it in the CodeMatrix download. Then we email the network that it is all available. One message, every channel — and we keep it current as the codes change.
What sponsors get
One co-branded CodeMatrix email, 2026:
- 4,818 sends
- 53.5% open rate
- 21.9% click rate
- 1,045 guide downloads
- 909 click-throughs to sponsor resources
- Zero unsubscribes
These are documented results from one 2026 campaign, not a projection of future results.
Why it works
Practices discount information that comes straight from a manufacturer. They examine it independently before they act. In our network survey, only 7% said they trust reimbursement information from a device or pharma rep as delivered. 75% said they trust PRS information without more review. That gap is the sales cycle your reps lose.
A urologist who works through your Hub page performs the procedure or evaluates the product now. That is destination traffic, not a display impression somebody scrolled past.
Hub engagement, 2026 year to date
23,084 product page views across eight programs — about 2,900 views per sponsored product. Treatment category pages added 6,079 views (kidney stones ~3,900 · prostate biopsy 1,801 · urodynamics 343 — about 2,000 per category). CodeMatrix resources drew 4,216 views.
Figures come from each program's live dashboard, January–August 2026. Four reporting months remain in the year.
In 35+ years, we have worked with nearly every major industry partner in urology.
A few of the product programs on the Hub:
ClearPetra · Karl Storz CVAC · Calyxo Hoover Fans · Dornier DISS Series · Pusen Navigo · UC-Care Trinity · Koelis SUREcore · URO-1 UroCuff · SRS Medical
Tell us the product. We will tell you what the program looks like.
Hub programs start at $2,000 per month. A typical full program — product page, category page, CodeMatrix, podcast, webinar, and email — runs about $3,700 per month on a six-month run. We quote each program per product, based on the treatment category and the channels you want.
Do you want to look before you talk? Browse the Hub and see how a sponsored product page reads.
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